The Strategic Development in the Ford Motor Company

Ford Motor Company has greatly developed since it was formed by Henry Ford in 1903. Born as an industry innovator specializing in building cars in Detroit, Ford has evolved into a leading automotive company with its outreach covering six continents.

The Early Days

; In 1896, Henry Ford constructed his first car, the Quadricycle, in his backyard. This paved the way for him to get his initial experience in the automotive business. As a ‘capitalist’, he began Ford Motor Co. in 1903 with the aid of some friends and launched its Model A automobile in 1903, an assembly line production of cheap cars for Americans.

Key Highlights:

– 1903: Ford Motor Company founded

– 1908: The Model T, which placed America on wheels.

– 1914: Ford leads with the $5 daily wage for workers

– 1925: Ford takes the position of the largest car manufacturer in the world

The Model T Revolution

Ford’s first product was the Ford Model T, which made the car readily affordable to everyday folk in America. The first was the model introduced in 1908 – the Model T containing fewer parts than its predecessors. This greatly aided the production process and made the brand easily affordable, selling it for $ 825. The moving assembly line used by Ford was callable for making it faster, and it quickly cut the cost down to below $300 in the 1920s.

Key Highlights:  

More than 15,000,000 Model Ts were produced for the period from 1908 to 1927

On the line assembly, the time of production was reduced from 12 hours down to 93 minutes only.

A number of chassis lubrication points means a more flexible design.  

Post WWII Resurgence

The years following the war were highlighted by an upturn in production that had been affected by the Second World War. The company launched the F-Series Pickup Trucks in 1948, with the potential to be America’s best-selling truck for forty-four years. In addition to racing, Ford entered the car manufacturing business and became an international player by defeating Ferrari in the Le Mans in the 1950s. The Ford car company became more popular after launching the Mustang in 1964.

Key Highlights:

Ford F-Series trucks passed 40 million mark since the model’s launch in 1948

The Ford GT40 model won the Le Mans 24 Hours endurance race four successive years between 1966 and 1969.

– Mustang car with the emblem of a running pony introduced in 1964, crosses the 10 million mark

Focus on Innovation

Meanwhile, at the end of the twentieth and the beginning of the twenty-first century, Ford shifted its focus toward Innovations and technologies. They launched hybrid models to increase fuel economy with the first model, Escape Hybrid, in 2004. In 2015, Ford embarked on a drive to acquire Argo AI in order to improve driver assist and self-driving software. Some current examples are the all-electric Mustang Mach-E model that the company launched in 2020 and the all-electric F-150 Lightning truck that was launched in 2022.

Key Highlights:  

Ford’s first hybrid SUV – Escape Hybrid – debuted in 2004

Argo AI in 2017 for developing self-driving vehicles, the investment made by Ford Motor Company

– The Mustang Mach-E long-range EV was unveiled to the public in 2020 and has up to 300 miles of access.  

New for 2022, Ford F-150 Lightning is a fully electric pickup truck.

Ford Today and into the coming years

Fording produces about 5.5 million cars each year, most of them the most popular cars, SUVs, and trucks in the United States. Self-driving cars and EVs are the main areas Ford is focusing on at the moment, and the carmaker is willing to put a lot of money into both. That is why by mid-2026, Ford is planning to deliver half of its volume through EVs supported by F-150 Lightning, Mustang Mach, and E, as well as other models. Ford’s BlueCruise – the system of hand-free driving is also actively evolving and creating the path to self-driving vehicles.  

Key Highlights:  

– Top-selling vehicles today: F series of trucks, explorer SUV, Escape SUV

Corporate EV investment by over $50bn through 2026  

BlueCruise hands-free driving assist system launched in 2021

Ford is 120 years old today, and to stay in business for the next hundred years, the company needs to constantly innovate and develop mobility solutions for people around the world.

The Strategic Development in the Ford Motor Company
The Strategic Development in the Ford Motor Company

Frequently Asked Questions

Here are some common questions about Ford Motor Company:

What year did Ford Motor Company come into existence?

Ford Motor Co. was established on June 16, 1903, by Henry Ford and 11 Symbol Use other investors. The company sold its first car, the Model A, later that year to become the car manufacturing giant we know today.

Who is the current chief executive of Ford?

Jim Farley was promoted to the Ford presidency and CEO on the 1st of October 2020, before which he occupied the post as the COO of the company. He replaced Jim Hackett, who acted as the company’s chief executive officer from May 2017 to August 2020.

What was Ford Motor Company’s first model?

Contrary to myths that assume Henry Ford personally produced a car in 1901, the first production car by Ford was the Model A, made in 1903. The car cost $850, and 180 Model A cars were built at the Mack Avenue plant in Detroit.

What makes the Ford F-150 the most popular truck model in the United States?

For personal use as well as the mechanical departments in commercial use, the F-150 offers capability, power and durability. Its high-strength steel body, gasoline and diesel choices, advanced technologies, and flexible configurations and options have ensured that the Silverado 1500 has been America’s best-selling truck for 40-plus years.

When do you think Ford will be able to bid farewell to the gas cars?

Ford’s goal of transitioning away from manufacturing traditional gas and diesel vehicles is for 40% of its global volume to come from all-electric cars by 2030. The organisation has declared that it will invest more than $50 billion in the EV before the year 2026.